Universität Bielefeld

© Universität Bielefeld

Betriebswirtschaftslehre
insb. Marketing

Jan Klostermann (M.Sc.)

Contact Details

E-Mail:
Phone:
Fax:

Office:
Postbox:

jklostermann@wiwi.uni-bielefeld.de
+49 521 106-12918
+49 521 106-156913

UHG V9-103, Locations Map
1711 in U/V 3

Research Interests

  • Social Media monitoring
  • Web Mining

Scientific Employment

  • since 05/2017: Academic Assistant at the Chair of Business Administration esp. Marketing, Prof. Dr. Decker
  • Bachelor- resp. Masterdelegate of the chair (since 05/2017)
  • 10/2016 – 11/2016: Research internship at the Chair of Business Administration esp. Marketing, Prof. Dr. Decker

Academic Curriculum Vitae

05/2014 – 04/2017

  • Master-Study at Bielefeld University
  • Program of Study: Business Administration and Economics
  • Profile: Management, Innovation, Marketing
  • Master of Science since April 2017
  • Master Thesis: "A method to analyze brand perceptions using user-generated-content"

04/2011 – 04/2014

  • Bachelor-Study at Bielefeld University
  • Program of Study: Business Administration and Economics
  • Profile: Management, Innovation, Marketing
  • Bachelor of Science since April 2014
  • Bachelor Thesis: "Eine vergleichende Einführung in quantile und expectile Regressionsmodelle"

Awards

  • Finalist, IJRM Best Paper Award 2018 for the paper "Extracting brand information from social networks: Integrating image, text, and social tagging data", International Journal of Research in Marketing, Vol. 35, No. 4, 2018, 538-556 (with A. Plumeyer, D. Boeger and R. Decker).
  • Junior Scientific Research Award for the article "Extracting brand information from social networks: Integrating image, text, and social tagging data"

Publications and Lectures

Teaching

WiSe 2018/19
  • Bachelorkolloquium zum Marketing (with R. Decker)
  • Marketing und Marktforschung (Consumer Behavior)
  • Masterkolloquium zum Marketing (with A. Max and M. Souka)
SoSe 2018
  • Bachelorkolloquium zum Marketing (with D. Böger)
  • Quantitative Methoden der Marketingforschung (Marketing and Data Science)
  • Masterkolloquium zum Marketing (with D. Böger, A. Plumeyer, and M. Souka)
WiSe 2017/18
  • Praktische Übung zum Marketing (Bachelor)
  • Bachelorkolloquium zum Marketing (with D. Böger)
  • Marketing und Marktforschung (Consumer Behavior) (with A. Plumeyer)
  • Masterkolloquium zum Marketing (with D. Böger)
SoSe 2017
  • Praktische Übung zum strategischen Marketing (Master)
  • Masterkolloquium zum Marketing (with D. Böger)

 

 

Jan Klostermann (M.Sc.)