Transfer - Universität Bielefeld

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Transfer Activities

The resident group places a strong emphasis on knowledge transfer and the communication of results to audiences beyond academia, contributing to evidence-based decision-making in contexts characterized by uncertainty and insecurity.

Policy Advice & Political Consulting

Prof. Wicker at the Committee on Tourism of the German Bundestag (September 25, 2024)

In connection with her leadership of the evaluation study for UEFA EURO 2024, Prof. Wicker was invited as an expert witness to the Committee on Tourism of the German Bundestag. The public hearing was held on the topic of 'Major Sporting Events as Tourism Magnets' and also reviewed the experiences of the European Football Championship in Germany. Prof. Wicker had prepared a statement in advance and provided information to the committee on the findings of the still ongoing evaluation study.

Prof. Wicker at the Sports Committee of the German Bundestag (December 4, 2024)

At the invitation of Chairman Frank Ullrich, Prof. Wicker presented the results of the evaluation study on UEFA EURO 2024 to the Sports Committee of the German Bundestag. She reported on the study's findings regarding the ecological, economic, and social sustainability of the European Football Championship in Germany. Other expert witnesses in attendance included DFB President Bernd Neuendorf and Markus Stenger (former Managing Director of EURO 2024 GmbH). This session marks the conclusion of the "EURO Year," on which occasion the Federal Government presented its final report on the measures related to the tournament. The corresponding press release is available on the website of the Federal Ministry of the Interior and Community (BMI). All reports from the evaluation study are available for download on the project website.

Public Events & Summits

Prof. Wicker at the Football for Sustainability Summit in Berlin (July 11-12, 2024)

During the final week of the UEFA EURO 2024 tournament, sustainability in football was discussed as part of various program items at the inaugural Football for Sustainability Summit. Participants included (inter)national representatives from the fields of sports, politics, media, and science. In this context, Prof. Wicker reported on the initial results of the UEFA EURO 2024 evaluation study and gave interviews to ZDF, 3SAT, and Deutschlandfunk.

Prof. Wicker at 10. Sport Conference in Cologne (November 9, 2023)

Prof. Wicker was invited by the sports editorial team of Deutschlandfunk to a panel discussion as part of the 10th Cologne Sports Conference in the Chamber Music Hall of Deutschlandfunk. The conference addressed the topic "The EURO 2024 – a sustainable summer fairytale?", where Prof. Wicker, as project lead of the evaluation study for UEFA EURO 2024, highlighted aspects of ecological, economic, and social sustainability. The entire event is available here in audio format : https://www.deutschlandfunk.de/euro-2024-sommermaerchen-100.html.